In the world of experimental music it takes an undeniable polar shift to transpire new blood, let alone new ideas and execution. The realm of uncovered sounds has become the uncompromising battlegrounds for synth patches, vocal samplings and unlimited noise chucked through filters and processors until they become unrecognizable from its source. Enter Holly Herndon, the potential phoenix from the ashes of the modern avant garde movement.
With a guarded, logic-based approach to songcrafting, Herndon's penchant leans toward the melancholic side of the spectrum; swelling orchestrated electronics are punctuated with whisper-soft elegant vocals throughout, mindful of the prospects of truncated noise. Forgoing the standard-issue cliches of your run-of-the-mill Pitchfork darlings for more organic and ethereal textures, Holly Herndon's body of work could easily stand to be a welcome beacon of change for the audio visual community, and what a welcome change it would be.
Grab your copy of HOLLY HERNDON'S "PLATFORM" here!
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